The character of your company is on public view every time a customer promise is delivered and every time a customer promise is broken. When these promises are constantly broken your reputation will be inevitably damaged.
Customer Centricity is a core value for many companies. It’s not a complex concept to grasp. No customers, no business. The fact is, you are never going to satisfy everyone.
‘Purpose’ and ‘Conscious Capitalism’ have become popular themes over the past few years. It’s even become acceptable to talk about Spirituality (or Mindfulness) in business.
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