Our Perspectives


Trust isn’t just a word

The character of your company is on public view every time a customer promise is delivered and every time a customer promise is broken. When these promises are constantly broken your reputation will be inevitably damaged.

Are you pretending to listen to your customers?

Customer Centricity is a core value for many companies. It’s not a complex concept to grasp. No customers, no business. The fact is, you are never going to satisfy everyone.

What’s the purpose of your purpose?

‘Purpose’ and ‘Conscious Capitalism’ have become popular themes over the past few years. It’s even become acceptable to talk about Spirituality (or Mindfulness) in business.